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Category: Email Marketing

6 Ways to Make Failure Your Key to Success

For every entrepreneur, fear of failure is one of the gigantic roadblocks that hinder them from moving ahead.  Fear is a life sucking abyss; it distorts your confidence, self-esteem and potentiality. But, failure is not always bad, in fact it’s good and it really allows you to see on the brighter side. If you think […]

Email Click-Through Rates

An email click-through rate, simply defined is the number of recipients who clicked one or more links in an email and landed on the sender’s website, blog, or other desired destination represent the number of clicks that your email generated. There are two different types of click-through rates, as well as an additional click-to-open rate […]

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